Blog Archives
U.S. Access Board Hearing on the Future of Accessibility
Posted by: Z Sarah McHattie, Online Marketing Coordinator May 27, 2010 0 Comments
At Rock Creek, we consider accessibility and usability when we design websites and interactive media. Projects that we prepare for government agencies undergo extensive testing to ensure Section 508...
Content Strategy Comes to DC
Posted by: Natalya Minkovsky, Senior Strategist May 24, 2010 1 Comments
Overheard at DC’s inaugural content strategy meetup:
“It turns out I’m a content strategist.”“I’ve been doing content strategy for years, but now there’s a name for it.”
At...
Rock Creek Roundup (May 21 Edition)
Posted by: Meagen Ryan, Director of Strategy May 21, 2010 0 Comments
The Chairman takes the plunge into social media, Santa Clara County makes e-gov history, Data.gov celebrates its first birthday, and Federal Computer Week has a little fun, all in this week’s...
Rock Creek Roundup (May 14 Edition)
Posted by: Meagen Ryan, Director of Strategy May 14, 2010 0 Comments
Recovery.gov moves to the cloud, experts offer other agencies advice on elements to consider before becoming cloud-bound, Cammie Croft gives the inside scoop on White House new media challenges and...
Government Branding Basics
Posted by: Scott Johnson, Co-Founder and Principal May 12, 2010 0 Comments
To be fully effective, government agencies must raise awareness of their programs and the important work they do on behalf of the public. Branding is crucial to these efforts. Yes, branding. Though...
Answering the Question, “What Is a Good Bounce Rate?”
Posted by: Jacob Wolfsheimer, Search Engine Marketing Manager May 11, 2010 2 Comments
As an interactive project manager here at Rock Creek, clients often ask me about the more technical side of online marketing. One common question I’ve heard before is, “What is a good bounce...
Rock Creek Roundup (May 7 Edition)
Posted by: Meagen Ryan, Director of Strategy May 07, 2010 0 Comments
Florida fights Medicaid fraud with technology, California and Colorado government agencies take innovative approaches to reducing drunk driving, the DoD CIO reminds us to “remain fearless” in the...
Interview with David Hale, Project Manager of Pill Identification System Pillbox
Posted by: Amy Hooker, Director of Online Marketing Apr 29, 2010 0 Comments
The patient arrives unconscious in the emergency room as physicians search for clues to the cause for her condition. A quick look in her purse reveals a single light orange oval tablet with ML-P17...
Rock Creek Roundup (April 30 Edition)
Posted by: Meagen Ryan, Director of Strategy Apr 28, 2010 1 Comments
FEMA hits a home run with a mobile website, Pew says public use of government websites is holding strong, government websites get good grades for satisfying visitors, and the 2010 Government Web and...
Next Generation Advertising: iAds and Promoted Tweets
Posted by: Leigh George, Director of Strategy Apr 27, 2010 0 Comments
When both Apple and Twitter announced new advertising platforms, I admit, I got more than a little nervous. One of the things I love about Twitter and my mobile apps is that I can engage with the...
- Rock Creek Roundup (August 27 Edition)
- Rock Creek Roundup (August 20 Edition)
- Rock Creek Roundup (August 13 Edition)
- Rock Creek Roundup (August 6 Edition)
- Rock Creek Roundup (July 30 Edition)
- Rock Creek Roundup (July 23 Edition)
- Rock Creek Roundup (July 16 Edition)
- Rock Creek Roundup (July 9 Edition)
- Improving Government Services is About to Get Simpl
- Rock Creek Roundup (July 2 Edition)
