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Branding, Strategy, Communications

The Rock Creek Blog // Industry News, Trends & Insights

Why Train Online?

Posted by: Jill Tullo, Senior Strategist Jan 07, 2009 0 Comments

With budget cuts impacting training budgets, online training—or e-learning—could offer your organization a cost-effective and high-impact solution. Reducing travel, lodging, printing, and instructor costs can significantly decrease the amount of money spent on training. And while developing an e-learning curriculum does require funding, it pays for itself over time. Additional benefits of putting training online:

Flexibility

E-learning is the fastest, easiest way to train learners across the country and around the world. Because it’s on the web, learners can take the training at a time and place that’s most convenient for them. They also have the opportunity to revisit the training for a refresher any time they want.

Self-pacing

Effective learning and retention of information takes place in environments where learners are most comfortable. With e-learning, learners can set their own pace and go back to review key concepts or move quickly through concepts they already know. This reduces the stress that learners may experience when they’re in classes with others who are at a different skill level or who work at a different pace.

Consistency

E-learning also ensures that every learner is receiving the same information, which may not happen if you have multiple presenters or even the same instructor presenting the course on different days. The information offered in online training is usually vetted through subject matter experts and key leaders in the organization, so that each learner receives consistent, accurate, and relevant information.

Just-in-time training

If a policy, process, or other essential information changes, it’s easier and less expensive to update it online than to set up new training sessions or distribute other materials.

Fast implementation

Once e-learning courses are developed, they can be immediately rolled out to learners. There’s no waiting to book conference rooms, flights, or hotels or to arrange a time that’s convenient for every learner.

Interactivity

While nothing can take the place of the human element, e-learning offers interactive aspects such as games, quizzes, and audio that engage your audience in their own environments.

E-learning is not just for “traditional” curriculum—you can use it to train your employees on company policies and procedures, message and media training, and other activities that are related to branding and communications. If you have training needs and are looking for a cost-effective, flexible solution, e-learning may be just the answer you’re looking for.

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