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Branding, Strategy, Communications

Case Study: NeighborWorks

Building strong communities.

A national nonprofit organization created by Congress, NeighborWorks America provides financial support, technical assistance, and training for community-based revitalization efforts. Each year, the organization celebrates its accomplishments and increases its visibility during National NeighborWorks Week.

Rock Creek has supported NeighborWorks America by providing design and development of National NeighborWorks Week marketing materials that mobilize volunteers, businesspeople, neighbors, friends, and elected and civic leaders in a week of neighborhood change and awareness. Through materials including toolkits, advertisements, brochures, banners, and website pages, Rock Creek has created fresh looks for the annual event while ensuring that the NeighborWorks brand was clearly represented.